Executive recruitment company Monroe Consulting Group Malaysia's Industrial Division is recruiting on behalf of a leading Adhesives solutions provider. As the Business Development personnel, you will be responsible for identifying new business opportunities, managing key client relationships, and driving growth in the adhesives segment. You will work closely with the sales, marketing, and technical teams to develop tailored solutions that meet customer needs and exceed expectations.
- Strategic Business Growth
- Identify and develop new business opportunities in Key Markets, including:
- Optoelectronics: Fiber optics, LED packaging, LiDAR systems.
- Medical Devices:Biocompatible adhesives forwearables, surgical tools.
- Automotive: Battery potting, EMI shielding, motor assembly.
- Semiconductor: Die-attach materials, lid attach, encapsulation.
- Camera Modules: Lens bonding, sensor assembly.
- Build and maintain strong relationships with existing customers and partners to ensure high levels of customer satisfaction
- Align adhesive solutions with customer-specific technical requirements, collaborating with R&D to tailor formulations (e.g., TIM, underfills, UV hybrid).
- Identify and develop new business opportunities in Key Markets, including:
- Customer Acquisition & Relationship Management
- Generate leads via cold calling, industry events, and networking.
- Build and maintain strong relationships with key decision-makers at OEMs, contract manufacturers and R&D team.
- Market Intelligence & Innovation
- Conduct market research to identify emerging trends, competitor activities, and untapped opportunities.
- Lead end-to-end market entry strategies, including pricing, pipeline development, and innovation-driven customer targeting.
- Cross-Functional Execution
- Collaborate with marketing team to design campaigns and leverage digital/social channels for product promotion.
- Partner with internal teams to align strategies with product capabilities and market demands.
- Performance Optimization
- Prepare details report on business development activities and outcomes.
- Analyse strategic effectiveness and adjust strategies to respond market changes.
Qualifications:
- Education: Bachelor's degree or higher in Chemical Engineering/ Polymer Engineering/ Applied Chemistry/ Optoelectronics/ Photonics Engineering, or related field.
- Experience: 3-5 years in technical sales/ business development, preferably in adhesives, electronics, or advanced manufacturing.
- Deep understanding of adhesive chemistries (epoxy, silicone, UV-curable) and applications in high-tech industry.
- Ability to translate technical specifications into customer value propositions.
- String analytical skills to interpret industry trends.
- Outgoing, articulate communicator with exceptional negotiation and presentation skills.
- Team-oriented with a willingness to travel.
- Self-disciplined with a continuous learning mindset.
