Executive Search Firm Monroe Consulting Group Philippines is recruiting on behalf of a technology company, focusing on AI-driven solutions across various fields like contact center optimization, translation services, gaming, and data analytics.
Job Summary
Our client is seeking an experienced and dynamic Global Marketing Manager to lead our organization's transition into the future of marketing through the effective integration of artificial intelligence (AI) and emerging technologies. This role will be pivotal in developing and managing a high-performing global marketing team, leveraging AI-driven tools and data-driven strategies to optimize marketing operations, enhance customer engagement, and drive business growth across our international markets.
The job offers a work-from-home setup with flexible working hours, but attendance at meetings is required.
Key Responsibilities:
AI Integration in Marketing Strategies:
- Evaluate and implement cutting-edge AI tools and platforms to enhance marketing performance, including customer segmentation, predictive analytics, campaign automation, and personalization.
- Drive innovation by identifying trends in AI and marketing technology to ensure the company remains at the forefront of AI driven marketing initiatives
Global Marketing Leadership:
- Build and lead a world-class, AI-savvy marketing team that can operate across diverse geographies, fostering collaboration and innovation.
- Develop a unified global marketing strategy that aligns with company objectives while addressing regional nuances.
- Establish KPIs and metrics to measure marketing performance and ROI at both global and local levels.
Customer-Centric Strategies:
- Use AI and data analytics to gain deep insights into customer behavior, preferences, and trends.
- Design personalized, scalable marketing campaigns that deliver exceptional customer experiences.
- Collaborate with product teams to ensure customer feedback informs product innovation and marketing strategies.
Operational Efficiency:
- Automate and streamline marketing processes through AI, reducing costs and improving team efficiency.
- Implement AI-driven tools for content creation, performance tracking, and market research to optimize workflows.
Collaboration and Stakeholder Engagement:
- Work closely with cross-functional teams, including sales, product, and technology, to align marketing strategies with broader business goals.
- Act as a thought leader and advocate for AI adoption within the organization and in external forums.
Training and Development:
- Upskill the marketing team in AI and data literacy to ensure seamless adoption of new technologies.
- Foster a culture of continuous learning and experimentation to drive innovation.
Key Qualifications:
Education:
- Bachelor's degree in Marketing, Business Administration, or a related field. A master's degree or specialization in AI, Data Science, or Digital Marketing is a plus.
Experience:
- 7+ years of experience in marketing, with a proven track record of managing global teams and driving transformation through technology.
- Experience in leveraging AI tools (e.g., machine learning, natural language processing, predictive analytics) in a marketing context.
Skills:
- Strategic mindset with the ability to balance high-level vision with detailed execution.
- Strong understanding of marketing analytics, digital channels, and customer experience design.
- Excellent leadership, communication, and stakeholder management skills.
- Proficiency in AI-driven marketing platforms, CRM systems, and analytics tools.
Success Metrics:
- Increased efficiency and impact in marketing operations through AI automation.
- Measurable improvements in campaign performance and ROI.
- Scaling customer acquisition to meet company goals.
- Successful upskilling and retention of a high-performing global marketing team.
This role is an opportunity for a visionary leader to redefine marketing for a global enterprise, ensuring we remain competitive and innovative in an AI-driven future.
