Executive recruitment consultant Monroe Consulting Group Indonesia is recruiting on behalf of Leading Dental & Medical Supplier Company. Our client is seeking for Head of Online Marketing position. This job will be based in Jakarta, Indonesia
Job Responsibilities:
- Develop and execute the overall e-commerce strategy in alignment with the company's business objectives.
- Drive the growth of the e-commerce platform, aiming for profitability and increased market share.
- Oversee online sales performance, ensuring the achievement of revenue targets and sales KPIs.
- Develop and implement pricing strategies, promotional plans, and discount policies to maximize revenue and profitability.
- Lead digital marketing efforts across various channels (SEO, SEM, email marketing, social media, affiliate marketing, influencer partnerships) to drive traffic, engagement, and conversions.
- Develop and execute customer acquisition and retention strategies, using data-driven insights to optimize campaigns.
- Oversee content creation for product listings, landing pages, and promotional materials to ensure brand consistency and high-quality user experience.
- Ensure an exceptional customer experience on the e-commerce platform, including site design, functionality, navigation, and checkout processes.
- Use analytics tools (Google Analytics, CRM systems, etc.) to track and report on performance metrics, including traffic, sales, conversion rates, and ROI.
Requirements:
- Bachelor's degree in Business, Marketing, Digital Marketing, or related field.
- 8+ years of experience in e-commerce, with a focus on sales and digital marketing.
- Proven experience in managing and growing online sales channels.
- Experience with e-commerce platforms (e.g., Shopify, Magento), CRM systems, and digital marketing tools.
- Excellent knowledge of digital marketing strategies and tools (Google Analytics, SEO, SEM, PPC, email marketing, etc.).