Executive recruitment consultant Monroe Consulting Group Indonesia is recruiting on behalf of a Leading Hospital Group in Indonesia. Our client is seeking for Head of Marketing. This job will be based in Bali, Indonesia
Job Responsibilities:
- Develop and execute a holistic marketing plan aligned with the hospital's overall objectives.
- Conduct market research to understand patient needs, industry trends, and competitive landscape.
- Identify target markets and develop tailored marketing campaigns to attract and retain patients.
- Strengthen the hospital's brand identity and ensure consistent messaging across all marketing channels.
- Oversee the creation of marketing materials, including brochures, websites, social media content, and advertisements.
- Manage public relations efforts to enhance the hospital's reputation and visibility.
- Monitor and analyze digital marketing performance metrics and adjust strategies as needed.
- Evaluate the effectiveness of events and make improvements for future initiatives.
- Negotiate and manage marketing partnerships with external organizations and agencies.
- Lead and mentor the marketing team, fostering a culture of creativity and high performance
- Monitor marketing expenses and optimize spending to maximize ROI.
