Executive recruitment search firm Monroe Consulting Group is recruiting on behalf of a leading FMCG company renowned for its popular food brands. They are seeking a Marketing Director who will be responsible for crafting and executing comprehensive marketing strategies to drive growth, exceed targets, and solidify the company's position in the market. This role involves developing innovative consumer engagement initiatives, building a high-performing marketing team, and optimizing product portfolios to meet evolving consumer demands.
Job Responsibilities:
- Develop and implement a robust consumer communication, media, and engagement strategy to attract, retain, and expand the customer base.
- Mentor and develop the marketing team to foster a culture of innovation and adaptability in a dynamic market.
- Create and manage a product portfolio aligned with consumer needs, preferences, and market trends.
- Provide strategic leadership to business units, driving data-driven decision-making, profitability, and business planning.
Job Requirements:
- Bachelor's degree in Business or related field; MBA preferred.
- Minimum 15 years of marketing experience in the FMCG industry, with at least 10 years in a senior leadership role.
- Proven track record of collaborating with global or regional marketing teams in a multinational environment.
- Strong leadership and team management skills to inspire and motivate teams.
- Deep understanding of consumer behavior, market dynamics, and cultural nuances.
- Expertise in digital marketing platforms and analytics to drive data-informed strategies.
- Excellent communication, interpersonal, and stakeholder management skills.
