Executive Recruitment Company Monroe Consulting Group's Health Division is partnering with a fast-growing MNC aesthetic company. As their business growth and expansion continues, our esteemed client is looking for a Digital Marketing Executive to join their E-Commerce team. This position is to be based in Selangor, Malaysia.
Job Responsibilities:
- Develop, curate, and publish engaging content for various digital platforms, including the company website, social media, and email marketing.
- Coordinate, schedule, and monitor content across social media platforms (Facebook, Instagram, etc.) to drive engagement and reach.
- Apply SEO and SEM strategies to improve organic and paid search rankings, enhance visibility, and drive traffic to the website.
- Develop and execute digital marketing campaigns (including Google Ads, Facebook Ads, and email marketing) aimed at driving brand awareness, lead generation, and customer retention.
- Track and report on key performance indicators (KPIs) such as website traffic, lead generation, conversion rates, and campaign ROI; use analytics to optimize future campaigns.
- Conduct research to stay informed about industry trends, competitors' digital marketing strategies, and emerging technologies in the medical aesthetic field.
- Work closely with the sales and product teams to align digital marketing efforts with broader business goals and marketing campaigns.
Job Requirements:
- Bachelor's Degree in Marketing, Communications, Business, or a related field.
- At least 2 years of related experience in digital marketing, ideally within the medical, healthcare, or beauty industry.
- Proficiency in Google Analytics, Google Ads, social media advertising platforms, and email marketing tools (e.g., Mailchimp, HubSpot).
- Strong copywriting skills and able to create visually appealing digital content.
- Able to interpret data and use insights to drive digital marketing strategies.
- Possess excellent verbal and written communication skills in English & Mandarin.
- Team-oriented personality and able to manage multiple projects in a fast-paced environment.
